Apparel Merchandiser

Building the Future of Fashion Through Smart Merchandising Strategies

About

An apparel merchandiser is a professional who works in the fashion industry and is responsible for planning, coordinating and managing the production, distribution as well as marketing of clothing and other fashion products. Apparel merchandisers work closely with designers, manufacturers and retailers to ensure that fashion products are produced and marketed effectively.

The role of an apparel merchandiser is to ensure that fashion products are produced, marketed and sold effectively. This involves working with various stakeholders in the fashion industry including designers, manufacturers, retailers and customers. Successful apparel merchandisers are knowledgeable about fashion trends, have strong communication and organisational skills along with are able to work effectively in a fast-paced, dynamic environment.

Eligibility

For Bachelor’s

  • A high school diploma or an equivalent qualification from a recognized board or university.
  • Minimum age requirement is 17 years.
  • English language proficiency test scores (such as IELTS or TOEFL) for non-native English speakers.
  • A bachelor's degree in Apparel Merchandising, Fashion Design or a related field from a recognized university.

Job Roles

The field of apparel merchandising aims to provide in-depth knowledge and enhance the skills of the students. To do such a task, the apparel merchandising field presents innumerable job profiles:  

  • Senior Apparel Merchandiser
  • Merchandiser
  • Garment Production Merchandiser
  • Brand Manager
  • Fashion Director
  • Retail Buyer
  • Fashion Coordinator

Top Recruiters

There are many recruiters from leading companies who enlist potential students in the apparel merchandising field. Following are some Recruiters from where students can find an employment opportunity in India: 

  • Fashion Retailers
  • Fashion Brands
  • Fashion Design Firms
  • Textile Companies
  • E-commerce Companies
  • Export Houses

Salary

The salary range may vary from company to company, but the salary of an apparel merchandiser is very impressive only in India.

 

Level of Salary

Salary Package per Year

Starting Salary

Approx ₹1,70,000 

Mid Level Salary

Approx ₹5,20,000 

Senior Level Salary

Approx ₹9,40,000 

Skills

  • Commercial Awareness
  • Analytical skills
  • Interpersonal skills
  • Collaborative thinking
  • IT Skills
  • Business Management

Scope

The scope of an apparel merchandiser is vast and includes various responsibilities related to product planning, coordination and marketing. Successful apparel merchandisers are knowledgeable about fashion trends, have strong communication and organisational skills as well as are able to work effectively in a fast-paced, dynamic environment.  

Benefits

  • Good Salary
  • Job Security
  • Positive Impact on others
  • Not a monotonous job
  • Opportunity to learn everyday

Drawbacks

  • Challenging 
  • Cut-throat Competition
  • Multitasking job