Luxury Brand Manager

Elevate your brand to new heights with strategic luxury brand management.


A luxury brand manager is responsible for overseeing the marketing, advertising and sales of high-end luxury products and services such as designer fashion, jewellery, watches, perfumes as well as luxury cars. Moreover, the role of a luxury brand manager includes developing and implementing marketing strategies to promote the brand, increase brand awareness and drive sales. This may include advertising, public relations, social media management, events and partnerships.

Furthermore, Luxury brand managers oversee the development, production and distribution of luxury products as well as services, ensuring that they meet the high standards of quality along with exclusivity that luxury consumers demand. These managers also conduct deep market research to identify trends and consumer preferences enabling them to create products and marketing campaigns that resonate with their target audience.


For Bachelor’s

  • Seekers are required to pass their 10+2 board level examinations by scoring at least a minimum of 50 %marks.  
  • Candidates can enrol for a Bachelor’s degree in either business, fashion management, marketing, hospitality or related fields. 

 For Masters

  • Fresh graduates are suggested to pursue Master’s degree like MBA in fashion management, business administration or marketing related field. 

Job Roles

The job roles of luxury brand managers can vary depending on the size of the company, the specific industry and the brand's product offerings. Here are some of the common job roles and responsibilities of luxury brand managers: 

  • E-Commerce Manager 
  • Operations Manager
  • Luxury Marketing Manager
  • Luxury Retail Manager
  • Marketing Head
  • Luxury Sales Head 
  • Digital Marketing Head 

Top Recruiters

The luxury industry is diverse and includes a wide range of brands from high-end fashion and jewellery to luxury hospitality as well as automotive. As a result, there are many potential recruiters of luxury brand managers. Here are some examples:

  • LVMH
  • Kering
  • Richemont
  • Chanel
  • Hermès
  • The Ritz-Carlton Hotel Company
  • Rolls-Royce Motor Cars

Employment Sector

  • Fashion Industry
  • Jewellery 
  • Automobile 
  • Travel Agencies
  • Technology Firms 
  • Digital Marketing Companies 


The salary of a Luxury Brand Manager can vary depending on a variety of factors such as the size of the organisation, location, industry as well as years of experience.


Level of Salary

Salary Package per Year

Starting Salary

Approx ₹6,00,000

Mid Level Salary

Approx ₹13,00,000 

Senior Level Salary

Approx ₹19, 00,000 


  • Understanding of the luxury market
  • Branding and marketing skills
  • Strong communication skills
  • Attention to detail
  • Creative Thinking
  •  Leadership skills
  • Analytical skills
  • Customer-focused


The career scope of a luxury brand manager is quite extensive and it can offer a rewarding as well as fulfilling career path. Here are some potential career paths and opportunities for luxury brand managers:

  • Marketing and branding roles
  • Product development
  • Retail management
  • Consulting
  • Entrepreneurship

Overall, the career scope of a luxury brand manager is broad as well as diverse, offering opportunities to work with top luxury brands and companies and make a significant impact on the luxury market.


  • High earning potential
  • Opportunity to work with prestigious brands
  • Creative and stimulating work
  • Career growth and advancement
  • Global Travel Opportunities
  • Chance to shape consumer behaviour
  • Perks and benefits


  • Strict Deadlines
  • Long Working Hours
  • High pressure and stress 
  • High Customer-focus
  • High Expectations
  • Limited Creativity