Retail Buyer

A Career That Defines Trends and Influences Markets - Pursue Retail Buying


A retail buyer is a professional responsible for selecting and purchasing merchandise for a retail store or chain. This includes analysing market trends, negotiating with suppliers and determining the product assortment for the store. Retail buyers typically work for department stores as well as in e-commerce companies.

Furthermore, the primary duties of a retail buyer include identifying consumer needs and preferences, researching market trends, analysing sales data and collaborating with suppliers to determine product pricing as well as availability. They are also responsible for managing inventory levels and deciding which products to stock, how much to order and when to reorder.


For Bachelor’s

  • Scholars must pass 10+2 with at least 55% marks from any recognised board. 
  • Furthermore, the aspirants must enrol in a Bachelor’s degree in marketing, media, textiles or fashion.

 For Masters

  • To gain market knowledge, the candidates can enrol for MBA in Marketing management, which would be a plus point for the seeker to secure a job easily in top companies. 
  • Moreover, the students can also apply for a Master’s degree in merchandising.

Job Roles

The job role of a retail buyer typically involves the following duties and responsibilities:

  • Trainee Buyer
  • Senior Buyer
  • Assistant Buyer
  • Buying Director
  • Retail Salesperson
  • Retail Buyer
  • Sales Engineer
  • Purchasing Manager

Top Recruiters

As a retail buyer, there are a variety of industries and companies that you can work for. Here are some of the top recruiters of retail buyers:

  • Department stores
  • Fashion retailers
  • E-commerce companies
  • Consumer goods manufacturers
  • Supermarkets and grocery stores
  • Luxury brands
  • Sports and outdoor retailers


The salary of a retail buyer can vary depending on factors such as experience, location, company size and industry. Here is a general overview of the salary range for retail buyers:


Level of Salary

Salary Package per Year

Starting Salary

Approx ₹4,00,000

Mid Level Salary

Approx ₹11,50,000 

Senior Level Salary

Approx ₹20,00,000 


  • Product knowledge
  • Analytical skills
  • Negotiation skills
  • Communication skills
  • Planning and organisation
  • Adaptability
  • Financial acumen


The career scope for retail buyers is broad as they play a crucial role in the success of a retail business. Here are some of the career paths that retail buyers can pursue:

  • Senior buyer
  • Merchandising manager
  • Category manager
  • Sales and marketing
  • Entrepreneurship
  • International opportunities


Retail buyers enjoy a range of benefits including:

  • Career growth
  • Variety of work
  • Exciting industry
  • Good compensation
  • Travel opportunities
  • Creative outlet
  • Industry insights


While being a retail buyer can be a rewarding career there are some potential drawbacks to consider including:

  • High-pressure environment
  • Long hours
  • Stressful decision-making
  • Limited creativity
  • Limited control
  • Frequent travel