Bachelor of Journalism And Mass Communication [BJMC]

Nurturing Communicators for a Global Impact


The Bachelor of Journalism and Mass Communication (BJMC) is a dynamic and comprehensive 3-year undergraduate program that serves as a gateway for aspiring individuals seeking a vibrant career in journalism and mass communication. This program encapsulates a rich curriculum, spanning six semesters, designed to equip students with a profound understanding of diverse communication streams, media theories, and professional practices. BJMC delves into essential aspects such as communication types, public relations theory, radio journalism, broadcasting, and photojournalism, fostering a holistic grasp of the industry. With specialized streams like TV Production, Film Creation, Advertising, Global Communication, and more, students have the opportunity to tailor their education to specific areas of interest.


The course goes beyond theoretical knowledge, emphasizing practical skills in software, communication, equipment operation, writing, and analytical thinking. It nurtures a sense of creative fulfillment, adherence to industry standards, and a focus on self-employability. The burgeoning media and media industry in India, projected to grow at 13.5% between 2014-2024, presents an opportune landscape for BJMC graduates. Boasting the second-largest readership of newspapers globally and a plethora of news channels, the program aligns with the escalating demand for skilled professionals, leading to an influx of BJMC jobs. Graduates can explore diverse roles such as reporters, writers, news analysts, photojournalists, and more, enjoying a competitive salary package averaging around INR 395,000 per annum.

For students, the benefits of pursuing BJMC extend far beyond the acquisition of academic knowledge. The course serves as a crucible for personal and professional growth, fostering skills in communication, presentation, creative writing, and critical analysis.

BJMC attracts individuals passionate about journalism, creative writing, publication, or mass communication. The course not only emphasizes academic excellence but also cultivates qualities like communication, presentation, and creative writing skills. Whether students aspire to uncover significant stories, address social injustices, or pursue careers in copywriting and editorial work, BJMC stands as a stepping stone to a fulfilling and impactful profession in the ever-evolving world of media and communication.


The core subjects in a Bachelor of Journalism and Mass Communication (BJMC) program cover a diverse range of topics to provide students with a comprehensive understanding of the field. The curriculum is designed to equip students with the skills and knowledge necessary for a career in journalism, mass communication, and related industries. While specific courses may vary among institutions, here are some common core subjects that students might encounter during a BJMC program:

  • Writing for Media
  • Communication and its Types
  • PR Theory
  • Radio Journalism and Production
  • Broadcasting
  • Photojournalism
  • Digital Media
  • Mass Communication
  • Advertising and Public Relations
  • Value Education and Corporate Communication
  • TV Production
  • Film Production
  • Global Communication

These subjects provide a foundation for students to develop both theoretical knowledge and practical skills essential for a successful career in journalism and mass communication. The curriculum often includes a mix of theoretical lectures, practical assignments, internships, and projects to ensure a well-rounded learning experience.

Course Curriculum

This program, spanning three enlightening years, is meticulously designed to equip students with a holistic understanding of journalism's theoretical underpinnings and practical applications across diverse communication channels. The curriculum encompasses a rich array of subjects, ranging from the historical evolution of media to the intricacies of contemporary journalism practices, incorporating hands-on experiences like radio journalism, photography, and event management.

First Year

Introduction to Communication

Writing for Media

Socio-Economic & Political Scenario

Introduction to Journalism (Reporting, Writing & Editing)

History of Print & Broadcasting in India

Media Laws & Ethics

Print Journalism-I

Still Photography

Second Year 

Development & Communication

Radio Journalism & Production

Basics of Camera, Lights & Sound

Print Journalism-II

Public Relations

Introduction to Advertising

New Media

Public Relations Lab

Third Year

Advertising Practices

Media Research

Event Management: Principles & Methods

Environment Communication

Media Organization & Management

Contemporary Issues

Global Media Scenario

Value Education

Electives (Throughout the Course):

Digital Media

Mass Communication

Advertising and Public Relations

With an emphasis on critical analysis, ethical reporting, and the harnessing of technological advancements, the BJMC program propels students into a realm where communication isn't just a skill but a powerful tool to navigate the complexities of the modern world. This academic journey not only fosters a deep appreciation for the art of storytelling but also cultivates the practical expertise needed for success in the dynamic and burgeoning field of journalism and mass communication.

Top Institutes

Navigating the academic landscape of journalism and mass communication, students have access to distinguished institutions offering the Bachelor of Journalism and Mass Communication (BJMC) program. Government colleges, known for their academic rigor and heritage, coexist with prominent private institutions committed to producing industry-ready professionals.

  • Jamshedpur Women's College, Kolhan University
  • MSU - The Maharaja Sayajirao University of Baroda
  • Mahatma Gandhi Chitrakoot Gramodaya Vishwavidyalaya
  • Pt. Chiranji Lal Sharma Government College
  • Shivaji University, Kolhapur
  • University of Lucknow
  • Dayananda Sagar University (DSU)
  • Institute of Management Studies, Noida
  • International Institute of Mass Media (IIMM)
  • IIMT Group of Colleges, Greater Noida
  • Dr Shyama Prasad Mukherjee University, Ranchi
  • Jagannath Institute of Management Sciences, Vasant Kunj II
  • LNCT University, Bhopal
  • National Institute of Mass Communication and Journalism (NIMCJ)
  • Vivekananda Institute of Professional Studies (VIPS)

These institutions collectively provide a holistic educational experience, blending theoretical knowledge with practical skills through hands-on experiences and internships. Aspiring journalists and communicators enter a transformative educational journey, where they engage with a curriculum designed to meet the evolving demands of the media industry

Career Growth

Career growth in the field of Journalism and Mass Communication can be dynamic and rewarding for individuals who are passionate about storytelling, communication, and media. The trajectory of one's career path can vary based on individual skills, specialization, experience, and networking. Here's an overview of potential career growth in this field:

  • Reporter
  • Senior Journalist
  • Content Editor
  • Managing Editor
  • News Director
  • Investigative Journalist
  • Photojournalist
  • Feature Writer
  • Copy Editor
  • Columnist
  • Editorial Manager
  • Communications Director
  • Media Manager
  • Editor-in-Chief
  • Public Relations Specialist
  • Media Executive
  • Social Media Manager

Networking, building a strong portfolio, and staying updated with industry trends are crucial for advancing in the field of Journalism and Mass Communication. Professionals who demonstrate versatility, innovation, and a commitment to journalistic integrity are likely to experience fulfilling and upward career trajectories.


The Bachelor of Journalism and Mass Communication (BJMC) offers graduates a passport to a vibrant and ever-evolving industry. In an era where information dissemination is at the forefront of societal discourse, BJMC professionals play a crucial role in shaping public opinion, telling compelling stories, and navigating the complexities of the media landscape. With a curriculum that spans theoretical foundations and practical applications, graduates are equipped to explore diverse career avenues, from traditional journalism roles like reporting, editing, and broadcasting to emerging fields in digital media, content creation, and public relations. 


The program's emphasis on communication theories, media ethics, and hands-on experience prepares students to adapt to the rapidly changing demands of the media industry. In a country like India, where the media and entertainment sector is witnessing significant growth, BJMC graduates find themselves in high demand. The program opens doors to roles in newspapers, television channels, radio stations, online platforms, advertising agencies, and public relations firms. Beyond the conventional, BJMC professionals also thrive in content creation for social media, multimedia journalism, and entrepreneurship in the media space. 


As India continues to be a global hub for information consumption, the scope for BJMC graduates extends not only nationally but also internationally, presenting opportunities for those who aspire to contribute to the global discourse and storytelling landscape. The BJMC program, with its comprehensive and forward-looking approach, thus propels graduates into a world where effective communication is not just a skill but a catalyst for societal impact and positive change.

Pros & Cons


1. Diverse Career Opportunities

2. Dynamic Industry Growth

3. Practical Skill Development

4. Creative Expression

5. Global Relevance

6. Networking Opportunities

7. Industry Connections

8. Media Innovation Exposure

9. Adaptability Enhancement

10. Multimedia Proficiency


1. Competitive Field

2. Work Pressure

3. Technology Dependency

4. Entry-Level Salaries

5. Unpredictable Hours

6. Ethical Challenges

7. Limited Specialization

8. Continuous Learning Demand

9. Rapid Industry Changes

10. Limited Job Security